Understanding DNS Blocking: How it Works and Its Limitations

Faizal Ardiansyah
4 min readDec 5, 2022
Photo by Daniel Lo on Unsplash

Introduction to DNS and how it works

DNS, or Domain Name System, is the system that is used to translate human-readable website names (such as google.com) into the numerical IP addresses that computers use to communicate with each other on the internet.

When you enter a website’s name into your browser, your computer sends a request to a DNS server to look up the corresponding IP address. The DNS server then responds with the IP address, allowing your computer to connect to the correct website.

The need for DNS ad blocking and how it can improve user experience and privacy

DNS ad blocking is a technique used to prevent advertisements from being delivered to a user’s device. This can improve the user’s experience by reducing the number of intrusive or unwanted ads that they see, and it can also improve their privacy by preventing advertisers from tracking their online activities.

One way that DNS ad blocking can be implemented is by using a DNS server that is configured to block requests to known advertising domains. When a user’s device attempts to access an ad, the DNS server will intercept the request and prevent it from reaching the ad server, effectively blocking the ad from being delivered.

Another way to implement DNS ad blocking is to use a local DNS proxy on the user’s device. This proxy can intercept DNS requests and block them based on a list of known advertising domains. This approach has the advantage of being more flexible and customizable, as the user can update the list of blocked domains as needed.

Overall, DNS ad blocking can improve the user experience by reducing the number of ads that are delivered, and it can also improve privacy by preventing advertisers from tracking the user’s online activities.

How DNS ad blocking works and its potential limitations

DNS ad blocking works by intercepting DNS requests that are made by a user’s device and blocking them if they are for known advertising domains. This can be done using a DNS server that is configured to block requests to these domains or by using a local DNS proxy on the user’s device.

One potential limitation of DNS ad blocking is that it relies on a list of known advertising domains. If a new ad server is set up or if an existing ad server changes its domain name, it may not be included in the list of blocked domains. In this case, the DNS ad blocker may not be able to prevent ads from being delivered from these domains.

Another potential limitation is that some advertisers may use other techniques to deliver ads, such as using IP addresses instead of domain names. In this case, a DNS ad blocker may not be able to block the ads, as it is only able to block requests based on domain names.

Overall, while DNS ad blocking can be an effective way to reduce the number of ads that are delivered to a user’s device, it is not a perfect solution and may have some limitations.

Common methods for implementing DNS ad blocking, including using third-party DNS servers and software solutions

There are several common methods for implementing DNS ad blocking, including using third-party DNS servers and software solutions.

One method is to use a third-party DNS server that is specifically configured to block requests to known advertising domains. This can be done by changing the DNS settings on the user’s device to use the third-party DNS server instead of their ISP’s default DNS server. Many DNS providers offer ad blocking as a feature, and some even allow users to customize the list of blocked domains.

Another method is to use a software solution that acts as a local DNS proxy on the user’s device. This type of software can intercept DNS requests and block them based on a list of known advertising domains. Many ad-blocking programs, such as AdBlock Plus and uBlock Origin, use this approach.

Overall, there are several common methods for implementing DNS ad blocking, and the most appropriate method will depend on the user’s specific needs and preferences.

Best practices for implementing DNS ad blocking, including regularly updating blocklists and using multiple methods for maximum effectiveness.

Use a reputable third-party DNS provider or ad-blocking software like NextDNS, ControlD. There are many DNS providers and ad-blocking programs available, and it is important to choose one that is reliable and has a good reputation.

Customize the list of blocked domains to suit your needs. Some DNS providers and ad-blocking programs allow users to customize the list of blocked domains. This can be useful if you want to block certain types of ads or allow certain ads to be delivered.

Use a VPN to encrypt your internet traffic. Using a VPN can help protect your privacy and prevent advertisers from tracking your online activities.

Use other ad-blocking methods in addition to DNS ad blocking. DNS ad blocking is not a perfect solution, and other ad blocking methods, such as browser extensions or ad blockers on your router, can provide additional protection against ads.

Regularly update your DNS provider or ad-blocking software. Advertisers are constantly changing their tactics, and it is important to keep your DNS provider or ad blocking software up to date to ensure that you are protected against the latest threats.

--

--

Faizal Ardiansyah

Bukan orang pintar. Sekedar suka sharing teknologi, gadget dan desain.